Site audit is a detailed and in-depth analysis of the effectiveness of Internet projects, their profitability, as well as the development of a modernization strategy and implementation plans. In the course of the audit, the degree of the site's compliance with all modern standards is revealed, the incorrectness of internal optimization is detected, the indexing of resource pages and the results of positioning in search systems are monitored. This approach is the best tool to increase the effectiveness of your business in Ottawa or any other region, due to the comprehensive audit of sites, it is possible to significantly increase the profit and success of the project as a whole, because the key to creating a successful business is to study all aspects of the interaction of the website with the user. As a result of a comprehensive audit aimed at identifying the weak and strong points of your Internet resource, you will get all the data you need to increase the effectiveness of your website.
My audit always includes:
Audit of search results
- Checking the availability of the site in the SERP: Google, Bing and others.
- Monitor indexing of each important page of the site.
- Checking the contents of the pages in terms of search engines.
- Checking the presence and correctness of the robots.txt file.
- Detection of errors in the code, which can make it difficult to index the website.
Structural audit of the site
- Checking the linking of all pages of the site, checking the availability of a sitemap.
- Check for the presence of incorrect links on the site, the presence of configured redirects, and page 404.
- Testing the general usability of the site and navigation in general.
Audit the content of the site
- Full analysis of the entire site, its main sections and internal pages.
- Code validation through the validator.
- Analysis of text content according to recommendations for search promotion.
- Check the availability of meta tags for all images on the site.
- Analysis of the correspondence of text content to the main theme of the website.
I work to increase the profitability of your existing projects, I conduct a full audit and provide a full report on the analysis done, I am familiar with the results of the work done. In addition to the complex audit of the websites in Ottawa, I also make web design and development of sites for individual orders.